{"id":12957,"date":"2017-04-27T20:00:00","date_gmt":"2017-04-27T20:00:00","guid":{"rendered":"https:\/\/newsslash.com\/n\/9733-hendrik-klindworth-von-innogames-zu-gast-bei-talk-in-der-alm\/"},"modified":"2017-04-27T20:00:00","modified_gmt":"2017-04-27T20:00:00","slug":"9733-hendrik-klindworth-von-innogames-zu-gast-bei-talk-in-der-alm","status":"publish","type":"post","link":"https:\/\/newsslash.com\/n\/9733-hendrik-klindworth-von-innogames-zu-gast-bei-talk-in-der-alm\/","title":{"rendered":"Hendrik Klindworth von Innogames zu Gast bei Talk in der Alm"},"content":{"rendered":"<p>Talk in der Alm &#8211; Ein Blick hinter die Kulissen der deutschen Gamesbranche hat die neueste Folge pr\u00c3\u00a4sentiert und war im Gespr\u00c3\u00a4ch mit dem CEO und Mitgr\u00c3\u00bcnder des Hamburger Spieleentwicklers Innogames. Hendrik Klindworth talkt mit Markus und Christopher Kassulke von Handygames \u00c3\u00bcber die Geschichte, das Wachstum, die Zukunft, Strategien und Herausforderungen von Innogames als Unternehmen und nat\u00c3\u00bcrlich der deutschen Spielebranche insgesamt. <\/p><div class=\"newss-content\" id=\"newss-4070977045\"><script async src=\"\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js?client=ca-pub-7733425960004873\" crossorigin=\"anonymous\"><\/script><ins class=\"adsbygoogle\" style=\"display:block;\" data-ad-client=\"ca-pub-7733425960004873\" \ndata-ad-slot=\"2582020599\" \ndata-ad-format=\"auto\"><\/ins>\n<script> \n(adsbygoogle = window.adsbygoogle || []).push({}); \n<\/script>\n<\/div><div class=\"newss-article-1\" id=\"newss-3736591708\"><script async src=\"https:\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js?client=ca-pub-7733425960004873\"\r\n     crossorigin=\"anonymous\"><\/script>\r\n<!-- Homepage2 -->\r\n<ins class=\"adsbygoogle\"\r\n     style=\"display:block\"\r\n     data-ad-client=\"ca-pub-7733425960004873\"\r\n     data-ad-slot=\"2582020599\"\r\n     data-ad-format=\"auto\"\r\n     data-full-width-responsive=\"true\"><\/ins>\r\n<script>\r\n     (adsbygoogle = window.adsbygoogle || []).push({});\r\n<\/script><\/div>\n<div><span>&#8220;Alle zwei Jahre hatte ich einen neuen Job&#8221;<\/span><\/div>\n<p> Wieder sind es vier Teile geworden, die auf YouTube, aber auch im Podcast auf Zuschauer warten. Im ersten Part erz\u00c3\u00a4hlt Hendrik die Geschichte von Innogames von der Inspiration durch Age of Empires \u00c3\u00bcber die Idee etwas Eigenes zu machen und die ersten Anf\u00c3\u00a4nge, die Herausnahme des Passwortschutzes beim ersten Browserspiel \u00e2\u20ac\u0153Die St\u00c3\u00a4mme\u00e2\u20ac\u009d von den drei Gr\u00c3\u00bcndern Eike und Hendrik Klindworth und Freund Michael Zillmer, das Wachsen, den Entschluss, sich der Spieleentwicklung hauptberuflich zu verpflichte, der Strukturierung und auch B\u00c3\u00bcrokratisierung, bis hin zum jetzigen Hamburger Office mit circa 450 Mitarbeitern. Im zweiten Teil erf\u00c3\u00a4hrt man mehr \u00c3\u00bcber die interne Organisation und Aufgabenverteilung innerhalb von Innogames, \u00c3\u00bcber Wege der Ideenfindung, des Testens, Ausprobierens, aber auch dem Verwerfen ebendieser neuen Ideen und Spielentwicklungen. Hendrik berichtet \u00c3\u00bcber das Wachstum des Unternehmens und weist auf die Wichtigkeit eines gesunden Wachstums hin, um eine Organisation nicht zu \u00c3\u00bcberfordern. <\/p>\n<div><span>&#8220;Auch ein Spieler, der kostenlos spielt, ist f\u00c3\u00bcr uns gut&#8221;<\/span><\/div>\n<p> Im dritten Teil geht es dann vor allem um das Thema Vermarktung von Spielen und Kundengewinnung, aber auch um die Au\u00c3\u0178endarstellung eines Unternehmens, und was genau Innogames da alles tut. Die richtigen Spieler ansprechen und einkaufen, den Mitarbeitern eine gute Atmosph\u00c3\u00a4re bieten, sich nach au\u00c3\u0178en repr\u00c3\u00a4sentieren (ja, auch \u00c3\u00bcber den riesigen Paladin vor der Haust\u00c3\u00bcr von Innogames, der wohl eine Idee von Michael war), aber nat\u00c3\u00bcrlich auch \u00c3\u00bcber die bekannten Gamejames von Innogames, reicht da der Diskussionsstrang des Gespr\u00c3\u00a4chs mit den beiden Giebelst\u00c3\u00a4dtern. Im letzten Teil des Talks in der Alm zielen Markus und Christopher Kassulke dann vor allem auf den Standort Hamburg, die Initiative Gamecity Hamburg, die Vernetzung der Spielebranche untereinander und die Rolle der Verb\u00c3\u00a4nde und wollen beleuchten, wie die Stimmung denn derzeit ist. Die Medien berichten \u00c3\u00bcber die ganzen Bad News, aber gibt es auch Good News und Stabilit\u00c3\u00a4t in der Branche, wie beim Schiff in der Brandung, Innogames? Nat\u00c3\u00bcrlich wird \u00c3\u00bcber F\u00c3\u00b6rdermittel diskutiert, die Spielebranche in den Vergleich mit der Filmbranche gesetzt, aber auch um die Verantwortung der Unternehmen in der Branche selbst, zu zeigen, dass die Industrie planbar und sicher sein kann. Schaut euch den Talk in der Alm doch einfach selbst an und geht mit Hendrik, Markus und Christopher auf eine Reise, die im Jahr 2003 begann und noch lange nicht zu Ende ist, wenn es nach Hendrik Klindworth geht: <iframe loading=\"lazy\" allowfullscreen=\"\" frameborder=\"0\" height=\"315\" src=\"https:\/\/www.youtube-nocookie.com\/embed\/pFa40rBDsWg\" width=\"100%\"><\/iframe><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Eine neue Folge von Talk in der Alm &#8211; Ein Blick hinter die Kulissen der deutschen Gamesbranche ist da. Diesmal war Hendrik&#8230; Mehr auf Newsslash.com!<\/p>\n","protected":false},"author":7,"featured_media":21974,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"class_list":["post-12957","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.8.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Hendrik Klindworth von Innogames zu Gast bei Talk in der Alm - Newsslash<\/title>\n<meta name=\"robots\" content=\"noindex, follow\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Hendrik Klindworth von Innogames zu Gast bei Talk in der Alm - Newsslash\" \/>\n<meta property=\"og:description\" content=\"Eine neue Folge von Talk in der Alm - Ein Blick hinter die Kulissen der deutschen Gamesbranche ist da. 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