{"id":15790,"date":"2018-05-04T21:44:00","date_gmt":"2018-05-04T21:44:00","guid":{"rendered":"https:\/\/newsslash.com\/n\/12157-facebook-gibt-die-in-app-kaeufe-in-messenger-games-fuer-entwickler-frei\/"},"modified":"2018-05-04T21:44:00","modified_gmt":"2018-05-04T21:44:00","slug":"12157-facebook-gibt-die-in-app-kaeufe-in-messenger-games-fuer-entwickler-frei","status":"publish","type":"post","link":"https:\/\/newsslash.com\/n\/12157-facebook-gibt-die-in-app-kaeufe-in-messenger-games-fuer-entwickler-frei\/","title":{"rendered":"Facebook gibt die In-App-K\u00c3\u00a4ufe in Messenger Games f\u00c3\u00bcr E&#8230;"},"content":{"rendered":"<p>Im M\u00c3\u00a4rz diesen Jahres erst ging nach einer Testphase das erste Paket der Monetarisierungsm\u00c3\u00b6glichkeiten f\u00c3\u00bcr Entwickler von HTML-5-Games f\u00c3\u00bcr Facebooks Messenger mit der <a href=\"https:\/\/www.lightsteelblue-llama-768814.hostingersite.comn\/n\/11784-die-instant-games-plattform-von-facebook-oeffnet-fuer-alle-entwickler\" target=\"_blank\">\u00c3\u2013ffnung der Instant-Games-Plattform<\/a> an den Start. Ab sofort wurde es m\u00c3\u00b6glich, Werbung in den Spielen zu schalten und die Monetarisierung mittels eines Managers zu verfolgen, zu testen und zu optimieren. Nun geht es in die zweite Phase und In-App-K\u00c3\u00a4ufe werden freigeschalten. Geplant ist die Freischaltung der In-App-K\u00c3\u00a4ufe in den Messenger-Games f\u00c3\u00bcr den 7. Mai. Vorausgegangen war dem eine intensive Testphase durch auserw\u00c3\u00a4hlte Entwickler. Wie schon im Test, werden die Verdienstm\u00c3\u00b6glichkeiten f\u00c3\u00bcr Entwickler dem Standardmodell 70\/30 entsprechen. Das heisst, dass 70 Prozent der Einnahmen an die Betreiber der Spiele und 30 Prozent an die Plattform Facebook gehen. Dies gilt allerdings nur f\u00c3\u00bcr Ums\u00c3\u00a4tze, die in den Web-Versionen get\u00c3\u00a4tigt werden. Hinzu kommt n\u00c3\u00a4mlich bei mobiler Nutzung der Games und der M\u00c3\u00b6glichkeit der K\u00c3\u00a4ufe, dass Google Play, wichtig f\u00c3\u00bcr K\u00c3\u00a4ufe \u00c3\u00bcber Androidger\u00c3\u00a4te, auch noch mitverdienen will. So bleiben am Ende 49 Prozent des Umsatzes durch In-App-K\u00c3\u00a4ufe beim Entwickler. Das geplante Umsatzmodell ist aber wohl noch nicht definitiv und f\u00c3\u00bcr immer durch Facebook fest gemei\u00c3\u0178elt. Das Social Network merkt an, dass man das Beteiligungsmodell noch weiter evaluieren werde.<\/p><div class=\"newss-content\" id=\"newss-1110171927\"><script async src=\"\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js?client=ca-pub-7733425960004873\" crossorigin=\"anonymous\"><\/script><ins class=\"adsbygoogle\" style=\"display:block;\" data-ad-client=\"ca-pub-7733425960004873\" \ndata-ad-slot=\"2582020599\" \ndata-ad-format=\"auto\"><\/ins>\n<script> \n(adsbygoogle = window.adsbygoogle || []).push({}); \n<\/script>\n<\/div><div class=\"newss-article-1\" id=\"newss-1035933660\"><script async src=\"https:\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js?client=ca-pub-7733425960004873\"\r\n     crossorigin=\"anonymous\"><\/script>\r\n<!-- Homepage2 -->\r\n<ins class=\"adsbygoogle\"\r\n     style=\"display:block\"\r\n     data-ad-client=\"ca-pub-7733425960004873\"\r\n     data-ad-slot=\"2582020599\"\r\n     data-ad-format=\"auto\"\r\n     data-full-width-responsive=\"true\"><\/ins>\r\n<script>\r\n     (adsbygoogle = window.adsbygoogle || []).push({});\r\n<\/script><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Angek\u00c3\u00bcndigt und getestet wurden sie schon &#8211; die In App K\u00c3\u00a4ufe in den Messenger-Games von Facebook. Nun kommen sie wirklich und&#8230; Mehr auf Newsslash.com!<\/p>\n","protected":false},"author":7,"featured_media":21974,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"class_list":["post-15790","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.8.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Facebook gibt die In-App-K\u00c3\u00a4ufe in Messenger Games f\u00c3\u00bcr E... - Newsslash<\/title>\n<meta name=\"robots\" content=\"noindex, follow\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Facebook gibt die In-App-K\u00c3\u00a4ufe in Messenger Games f\u00c3\u00bcr E... - Newsslash\" \/>\n<meta property=\"og:description\" content=\"Angek\u00c3\u00bcndigt und getestet wurden sie schon - die In App K\u00c3\u00a4ufe in den Messenger-Games von Facebook. 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