{"id":15808,"date":"2018-05-07T19:48:00","date_gmt":"2018-05-07T19:48:00","guid":{"rendered":"https:\/\/newsslash.com\/n\/12175-whatsapp-bald-koennte-werbung-kommen\/"},"modified":"2018-05-07T19:48:00","modified_gmt":"2018-05-07T19:48:00","slug":"12175-whatsapp-bald-koennte-werbung-kommen","status":"publish","type":"post","link":"https:\/\/newsslash.com\/n\/12175-whatsapp-bald-koennte-werbung-kommen\/","title":{"rendered":"WhatsApp: Bald k\u00c3\u00b6nnte Werbung kommen!"},"content":{"rendered":"<p>Wie aus einem Interview von CNBC mit David Marcus, dem Messenger-Chef von Facebook, hervorging, soll WhatsApp in Zukunft offener gegen\u00c3\u00bcber Werbung werden. Nachdem Jan Koum, Gr\u00c3\u00bcnder von WhatsApp, das Unternehmen vor kurzem verlassen hatte waren die Ger\u00c3\u00bcchte diesbez\u00c3\u00bcglich wiederaufgekommen, denn Koum hatte sich stets gegen Werbung bei WhatsApp ausgesprochen. Brian Acton, der WhatsApp gemeinsam mit Koum gegr\u00c3\u00bcndet hat und ebenfalls strikt gegen Werbung in der Messenger-App war, hatte bereits 2017 die Firma verlassen. Die Analysten von Barclays hatten bereits am Dienstag prognostiziert, dass WhatsApp nach dem Abgang von Koum wahrscheinlich mehr Anzeigen verwenden w\u00c3\u00bcrde. Wie CNBC unter Berufung auf die Washington Post berichtet, sei Koum von der unterschiedlichen Herangehensweise in Bezug auf eine Reihe von Problemen, einschlie\u00c3\u0178lich werbebasierter Einnahmen und der Datenausrichtung, ersch\u00c3\u00bcttert. Marcus betonte demgegen\u00c3\u00bcber, dass Koum lediglich etwas anderes machen wolle und es keine internen Meinungsverschiedenheiten g\u00c3\u00a4be. Neben der Option auf Werbung gibt es noch eine weitere Neuerung bei WhatsApp. Der Messenger soll in Zukunft auch f\u00c3\u00bcr gr\u00c3\u00b6\u00c3\u0178ere Unternehmen die M\u00c3\u00b6glichkeit er\u00c3\u00b6ffnen, Nachrichten an Kunden zu senden und Nachrichten von Kunden zu empfangen. Kleiner Unternehmen k\u00c3\u00b6nnen dieses Angebot bereits seit Jahresbeginn durch die App WhatsApp Business wahrnehmen.<\/p><div class=\"newss-content\" id=\"newss-595551368\"><script async src=\"\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js?client=ca-pub-7733425960004873\" crossorigin=\"anonymous\"><\/script><ins class=\"adsbygoogle\" style=\"display:block;\" data-ad-client=\"ca-pub-7733425960004873\" \ndata-ad-slot=\"2582020599\" \ndata-ad-format=\"auto\"><\/ins>\n<script> \n(adsbygoogle = window.adsbygoogle || []).push({}); \n<\/script>\n<\/div><div class=\"newss-article-1\" id=\"newss-1820301238\"><script async src=\"https:\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js?client=ca-pub-7733425960004873\"\r\n     crossorigin=\"anonymous\"><\/script>\r\n<!-- Homepage2 -->\r\n<ins class=\"adsbygoogle\"\r\n     style=\"display:block\"\r\n     data-ad-client=\"ca-pub-7733425960004873\"\r\n     data-ad-slot=\"2582020599\"\r\n     data-ad-format=\"auto\"\r\n     data-full-width-responsive=\"true\"><\/ins>\r\n<script>\r\n     (adsbygoogle = window.adsbygoogle || []).push({});\r\n<\/script><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Wie aus einem Interview mit David Marcus, Messenger-Chef von Facebook, hervorgeht, k\u00c3\u00b6nnte es bald Werbeanzeigen bei WhatsApp geben&#8230;. Mehr auf Newsslash.com!<\/p>\n","protected":false},"author":8,"featured_media":21974,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"class_list":["post-15808","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.8.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>WhatsApp: Bald k\u00c3\u00b6nnte Werbung kommen! - Newsslash<\/title>\n<meta name=\"robots\" content=\"noindex, follow\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"WhatsApp: Bald k\u00c3\u00b6nnte Werbung kommen! - Newsslash\" \/>\n<meta property=\"og:description\" content=\"Wie aus einem Interview mit David Marcus, Messenger-Chef von Facebook, hervorgeht, k\u00c3\u00b6nnte es bald Werbeanzeigen bei WhatsApp geben.... 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