{"id":15913,"date":"2018-05-23T12:30:00","date_gmt":"2018-05-23T12:30:00","guid":{"rendered":"https:\/\/newsslash.com\/n\/12271-tencents-mobile-game-umsaetze-stiegen-um-68-prozent-auf-3-komma-4-milliarden-dollar\/"},"modified":"2018-05-23T12:30:00","modified_gmt":"2018-05-23T12:30:00","slug":"12271-tencents-mobile-game-umsaetze-stiegen-um-68-prozent-auf-3-komma-4-milliarden-dollar","status":"publish","type":"post","link":"https:\/\/newsslash.com\/n\/12271-tencents-mobile-game-umsaetze-stiegen-um-68-prozent-auf-3-komma-4-milliarden-dollar\/","title":{"rendered":"Tencents Mobile-Game-Ums\u00c3\u00a4tze stiegen um 68 Prozent auf 3&#8230;"},"content":{"rendered":"<p>Wie bei vielen anderen Unternehmen, zeichnet sich auch bei Tencent die mobile Sparte bei den Spielen als immer erfolgreichere S\u00c3\u00a4ule f\u00c3\u00bcr die Umsatzgenerierung ab. Im ersten Quartal des Jahres 2018 sind Tencents Ums\u00c3\u00a4tze in den mobilen Games um 68 Prozent gegen\u00c3\u00bcber dem Vorjahr gestiegen. Nicht zu verachtende 3,4 Milliarden US-Dollar sind die stolze Summe, die aus dem mobilen Bereich in die Kassen floss. Die Umsatzsteigerung ist vor allem auch auf neue Titel zur\u00c3\u00bcckzuf\u00c3\u00bchren. Ein Gro\u00c3\u0178teil des Umsatzes hat Tencent seinem Mega-Hit Honour of Kings zu verdanken. Hinzu kommen aber auch noch die drei recht erfolgreich laufenden Games QQ Speed Mobile, CrossFire Mobile und MU Awakening. Honour of Kings soll weiterhin zweistellig bei der Zahl der t\u00c3\u00a4glich aktiven Nutzer wachsen und seine Ums\u00c3\u00a4tze im Jahresvergleich weiter steigern. QQ Speed Mobile soll das zweitbeste Spiel in China im ersten Quartal 2018 gewesen sein. Neben den reinen Mobile-Games kommt vor allem die mit mehr als einer Milliarde Nutzern sehr erfolgreich laufende Plattform WeChat von Tencent hinzu, die vor allem mit den neu eingef\u00c3\u00bchrten Minigames f\u00c3\u00bcr eine ordentliche Bilanz im Hause Tencent sorgt. Insgesamt erzielte Tencent im ersten Quartal 2018 einen Umsatz von 11,5 Milliarden US-Dollar. Das sind 48 Prozent mehr als im Vorjahr und 11 Prozent im Quartalsvergleich. Der Gesamtjahres\u00c3\u00bcberschuss lag im Berichtszeitraum bei 3,76 Milliarden US-Dollar, ein Plus von 65 Prozent gegen\u00c3\u00bcber dem Vorjahr und von 11 Prozent im Quartalsvergleich. Das sind insgesamt gesehen doch recht ordentliche Zahlen und dennoch erwarteten die Anleger und Investoren mehr. Die operative Marge ist n\u00c3\u00a4mlich unter 47 Prozent gefallen, was die Anleger ein wenig ver\u00c3\u00a4rgert. Teilweise wurde schon Geld wieder herausgezogen. Ob die mobile Sparte den PC-R\u00c3\u00bcckgang tats\u00c3\u00a4chlich komplett kompensieren kann und die Marge wieder steigen wird, wird sich erst in den n\u00c3\u00a4chsten Jahren wirklich zeigen.<\/p><div class=\"newss-content\" id=\"newss-98994145\"><script async src=\"\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js?client=ca-pub-7733425960004873\" crossorigin=\"anonymous\"><\/script><ins class=\"adsbygoogle\" style=\"display:block;\" data-ad-client=\"ca-pub-7733425960004873\" \ndata-ad-slot=\"2582020599\" \ndata-ad-format=\"auto\"><\/ins>\n<script> \n(adsbygoogle = window.adsbygoogle || []).push({}); \n<\/script>\n<\/div><div class=\"newss-article-1\" id=\"newss-2215498720\"><script async src=\"https:\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js?client=ca-pub-7733425960004873\"\r\n     crossorigin=\"anonymous\"><\/script>\r\n<!-- Homepage2 -->\r\n<ins class=\"adsbygoogle\"\r\n     style=\"display:block\"\r\n     data-ad-client=\"ca-pub-7733425960004873\"\r\n     data-ad-slot=\"2582020599\"\r\n     data-ad-format=\"auto\"\r\n     data-full-width-responsive=\"true\"><\/ins>\r\n<script>\r\n     (adsbygoogle = window.adsbygoogle || []).push({});\r\n<\/script><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Auch bei Tencents gehen die Ums\u00c3\u00a4tze aus mobilen Spielen enorm nach oben. Im ersten Quartal des Jahres 2018 stiegen die Eink\u00c3\u00bcnfte&#8230; Mehr auf Newsslash.com!<\/p>\n","protected":false},"author":7,"featured_media":21974,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"class_list":["post-15913","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.8.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Tencents Mobile-Game-Ums\u00c3\u00a4tze stiegen um 68 Prozent auf 3... - Newsslash<\/title>\n<meta name=\"robots\" content=\"noindex, follow\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Tencents Mobile-Game-Ums\u00c3\u00a4tze stiegen um 68 Prozent auf 3... - Newsslash\" \/>\n<meta property=\"og:description\" content=\"Auch bei Tencents gehen die Ums\u00c3\u00a4tze aus mobilen Spielen enorm nach oben. 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