{"id":17059,"date":"2018-11-05T19:32:00","date_gmt":"2018-11-05T19:32:00","guid":{"rendered":"https:\/\/newsslash.com\/n\/13316-zynga-erwirbt-lizenzen-fuer-star-wars-harry-potter-und-game-of-thrones\/"},"modified":"2018-11-05T19:32:00","modified_gmt":"2018-11-05T19:32:00","slug":"13316-zynga-erwirbt-lizenzen-fuer-star-wars-harry-potter-und-game-of-thrones","status":"publish","type":"post","link":"https:\/\/newsslash.com\/n\/13316-zynga-erwirbt-lizenzen-fuer-star-wars-harry-potter-und-game-of-thrones\/","title":{"rendered":"Zynga erwirbt Lizenzen f\u00c3\u00bcr Star Wars, Harry Potter und G&#8230;"},"content":{"rendered":"<p>Das Mobile-Game-Studio Zynga hat einige gro\u00c3\u0178e IP-Adressen gekauft. Unter den Deals mit HBO, Disney und Co finden sich Lizenzen f\u00c3\u00bcr Game of Thrones, Harry Potter, aber auch Star Wars. Schon im Rahmen des Finanzberichts \u00c3\u00bcber das dritte Quartal 2018 wurde laut, dass es im n\u00c3\u00a4chsten Jahr ein Match-Three-Spiel im Harry-Potter-Universum geben wird. Warner Bros hat damit schon gute Erfahrungen gemacht. Jam City vermarktet schon ein Rollenspiel mit Harry Potter und Niantic arbeitet fieberhaft am hei\u00c3\u0178 ersehnten AR-Titel Harry Potter: Wizards United. Der Deal mit HBO l\u00c3\u00a4sst gleich auf zwei neue Mobile-Games aus dem Hause Zynga hoffen. Ein Social Game of Thrones soll einer davon sein und im zweiten Halbjahr des Jahres 2019 ver\u00c3\u00b6ffentlicht werden. Hinzu kommt im Rahmen des Multi-Lizensierungsabkommens mit Disney ein Titel aus dem Star Wars-Universum, an dem schon gearbeitet wird. L\u00c3\u00a4uft dieser gut an, soll es auch einen zweiten Teil geben. Ein weiterer Titel in diesem Rahmen hat schon das Licht der Welt erblickt. Wonkas World of Candy ist kostenlos in den App Stores herunterladbar und entf\u00c3\u00bchrt die Spieler in eine leckere und bunte Schokoladenwelt. Die Frage bleibt, was genau es f\u00c3\u00bcr Spiele werden. Glaubt man dem Statement aus den Finanzzahlenbericht des Unternehmens, so h\u00c3\u00b6rt sich das so an: &#8220;Ein Schl\u00c3\u00bcsselbereich, in den wir investieren, ist die Match-Three-Kategorie angesichts ihrer enormen Reichweite und Beliebtheit unter unseren bestehenden Spielern. Unsere Teams gehen an kreative Grenzen, indem sie Spielmechaniker der dritten Generation und Spielerbau mit bew\u00c3\u00a4hrten Marken kombinieren, die es uns erm\u00c3\u00b6glichen, ein globales Publikum zu erreichen.&#8221; Die neuen Titel k\u00c3\u00b6nnten also durchaus alle wieder in den Match-Three-Bereich gehen, der seit Jahren ein Garant f\u00c3\u00bcr Erfolg ist. Mit verschiedenen Welten wie cooler Sci-Fi in Star Wars, magische Zauber in Harry Potter und der faszinierenden Welt von Game of Thrones lassen sich sicher noch weitere Zielgruppen f\u00c3\u00bcr das Genre erschlie\u00c3\u0178en. Zynga arbeitet aber auch an hauseigenen Produkten weiter, die man schon fast wieder vergessen hat. So soll ein neuer FarmVille-Titel herauskommen und in San Francisco wird an einem neuen CityVille gearbeitet. Beide k\u00c3\u00b6nnten schon im ersten Halbjahr 2019 in den Soft-Launch gehen. Wir berichten nat\u00c3\u00bcrlich, sobald wir davon Wind bekommen.<\/p><div class=\"newss-content\" id=\"newss-2553960758\"><script async src=\"\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js?client=ca-pub-7733425960004873\" crossorigin=\"anonymous\"><\/script><ins class=\"adsbygoogle\" style=\"display:block;\" data-ad-client=\"ca-pub-7733425960004873\" \ndata-ad-slot=\"2582020599\" \ndata-ad-format=\"auto\"><\/ins>\n<script> \n(adsbygoogle = window.adsbygoogle || []).push({}); \n<\/script>\n<\/div><div class=\"newss-article-1\" id=\"newss-784184232\"><script async src=\"https:\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js?client=ca-pub-7733425960004873\"\r\n     crossorigin=\"anonymous\"><\/script>\r\n<!-- Homepage2 -->\r\n<ins class=\"adsbygoogle\"\r\n     style=\"display:block\"\r\n     data-ad-client=\"ca-pub-7733425960004873\"\r\n     data-ad-slot=\"2582020599\"\r\n     data-ad-format=\"auto\"\r\n     data-full-width-responsive=\"true\"><\/ins>\r\n<script>\r\n     (adsbygoogle = window.adsbygoogle || []).push({});\r\n<\/script><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Zynga war auf Einkaufstour und hat in den n\u00c3\u00a4chsten Jahren viel vor. Lizenzen f\u00c3\u00bcr Star Wars, Game of Thrones und Harry Potter&#8230; Mehr auf Newsslash.com!<\/p>\n","protected":false},"author":7,"featured_media":21974,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"class_list":["post-17059","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.8.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Zynga erwirbt Lizenzen f\u00c3\u00bcr Star Wars, Harry Potter und G... - Newsslash<\/title>\n<meta name=\"robots\" content=\"noindex, follow\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Zynga erwirbt Lizenzen f\u00c3\u00bcr Star Wars, Harry Potter und G... - Newsslash\" \/>\n<meta property=\"og:description\" content=\"Zynga war auf Einkaufstour und hat in den n\u00c3\u00a4chsten Jahren viel vor. 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